Featured Image

Before Announcing Your Funding News…

If you keep up with tech news, you can see that startups often rely on venture capital to scale up their operations. One of the ways to do that is by getting the attention of investors via positive news in the media. To attract the attention of even more investors, tech startups can announce their… Read more »

Featured Image

6 Jenis Kalimat Pembuka Blog yang Bisa Anda Pakai di Awal Tulisan Blog

Anda bingung ingin menulis kalimat pembuka seperti apa di dalam blog Anda? Sama halnya seperti headline yang berguna sebagai pengantar awal untuk menarik klik pada blog Anda, kalimat pertama dalam blog Anda sangatlah penting untuk membuat orang membaca lebih lanjut isi keseluruhan blog Anda. Apabila kalimat pembuka Anda tidak menarik orang untuk membaca lebih lanjut,… Read more »

Featured Image

Why Millennials in SEA Are A Great Target Market For Your Content Strategy

Millennials are considered to be the most tech-savvy generation of today. Sure, Generation Z are next in line, but you would be hard-pressed to find a millennial caught dead without their gadgets. Reflecting this, brands and companies have altered strategies in a way to better appeal to this generation of influencers — and for good… Read more »

Featured Image

4 Ide Konten Facebook Live yang Bisa Anda Gunakan Sekarang Juga!

Sadarkah anda kini ada lebih banyak konten video yang ada di Newsfeed Facebook anda? Semenjak April 2016 Facebook telah meluncurkan fitur Facebook Live. Namun, kenyataannya masih banyak sekali brand yang belum memanfaatkan fitur tersebut. Hal ini sangat disayangkan karena video dari Facebook Live bisa mendapatkan engagement 3 kali lipat lebih tinggi dari video yang dibagikan… Read more »

Featured Image

More Indonesians Prefer Tutorial-Focused Content on YouTube

Since February 14, 2005, when Steve Chen, Chad Hurley and Jawed Karim launched YouTube, the video sharing platform has become an integral part of pop culture. The digital revolution has made uploading and viewing videos easier and easier and it daily binge-watching has now become a habit for many fans. According to Fortune Lords, it… Read more »

Featured Image

New Survey Shows 80 % of Consumers Forget Content After Three Days

Does your brand want to make an impression in the Southeast Asian market? Before you hit the ground running with your campaign, a recent study showed that after three days, 80 percent of consumers forget the majority of information from branded content. Over half of them couldn’t even recall a single detail. Prezi, in partnership… Read more »

Featured Image

TED Talks Inspire Content Marketing Strategy in Southeast Asia

TED Talks have become a premier platform for trailblazers in every field to share their wisdom with the world. And one major perk is that it is free for all. With a strong belief in sharing ‘ideas worth spreading,’ all anyone needs is access to the internet and a will to learn to get the… Read more »

Featured Image

Content Personalization: The New Name of the Marketing Game

When it comes to the content marketing game, one has to be continuously on their toes, updating themselves with trends that could make a huge difference for any brand or company. You need to find ways to connect with audiences, especially when competition is fierce. Being an industry that’s dynamic, novel content ideas and strategies… Read more »