To boost a brand’s visibility, running PR is a key activity that really cannot be ignored these days. To get ideal results, experts will advise …
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Before Announcing Your Funding News…
If you keep up with tech news, you can see that startups often rely on venture capital to scale up their operations. One of the …
Why this PR weapon is so effective in Indonesia
One of the most potent ways to get mainstream media coverage in Indonesia is by announcing your business achievements via a well-crafted press release. While …
How to get covered by Kompas & Detik for less than Rp20m
If you’re running a small or medium-sized business in Indonesia, you may feel like your company is not yet worthy of press coverage. But nothing …
Making Your Twitter Strategy Count in Jakarta
In today’s social media driven era, making your brand noticeable relies heavily on some of the biggest names in the game. Southeast Asia has some …
Why Millennials in SEA Are A Great Target Market For Your Content Strategy
Millennials are considered to be the most tech-savvy generation of today. Sure, Generation Z are next in line, but you would be hard-pressed to find …
More Indonesians Prefer Tutorial-Focused Content on YouTube
Since February 14, 2005, when Steve Chen, Chad Hurley and Jawed Karim launched YouTube, the video sharing platform has become an integral part of pop …
New Survey Shows 80 % of Consumers Forget Content After Three Days
Does your brand want to make an impression in the Southeast Asian market? Before you hit the ground running with your campaign, a recent study …
The Philippines’ 9 Top Fashion Bloggers
For tech-savvy fashionistas, blogging has become the best platforming for showcasing their passion. The hippest bloggers can expect to build a brand while enjoying …
What Does Singapore’s Rise in Freelance Jobs Mean for Content Producers?
Working as a freelancer is a growing trend in Singapore. In a Straits Times article published in February, the results of the country’s Graduate Employment …